Content creation & Social media strategy
Project scope
Categories
Branding & style guides Videography Digital marketing Marketing strategy Social media marketingSkills
social media content creation social media campaigns video production digital content editing brand communication social media storytelling storytelling digital storytelling tiktok marketing instagram contentOur goal is to elevate EC Studios' brand presence through authentic and engaging user-generated content (UGC). We are looking for a creative and skilled content creator who can produce high-quality video and visual content to showcase our cosmetic R&D development studio. You will focus on creating engaging short-form videos, capturing behind-the-scenes moments, and aligning content with brand objectives. You will be supporting and reporting to the owner, Flavia Zhamo. Each day will be fast-paced, rewarding, and full of opportunities to create impactful content.
- Analyze current social media presence and identify areas for improvement.
- Research and benchmark against competitors in the cosmetic industry.
- Develop a content calendar that includes creative and engaging posts.
- Propose strategies for increasing follower engagement and brand awareness.
- Create and edit high-quality UGC-style videos for TikTok, Instagram, and other relevant platforms.
- Capture behind-the-scenes content showcasing EC Studios’ product development and brand values.
- Research and implement trends, viral challenges, and social media best practices to enhance engagement.
- Work with the team to ensure content aligns with brand messaging and aesthetics.
- Organize and present content ideas using Figma or similar tools for review in a structured format.
Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Providing access to necessary tools, software, and resources required for project completion.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
About the company
Everyday Chemist is a Toronto-based R+D studio that blends creativity with science to develop innovative personal care products. Founded by a mother and daughter duo, we know sustainability and accessibility are the foundation of a good formula.
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