Provide Real-World IT Work Experience – Offer undergraduate students hands-on experience in web design, development, software testing, data analytics, cloud deployment, and digital marketing.

Enhance PVS’s Digital Presence – Assist in updating the company’s website, refining its app development, and leveraging educational technologies.

Strengthen Communications and Marketing – Improve the company’s messaging through digital marketing strategies, including social media and content development.

Develop Professional Skills – Help students transition into professional roles by applying technical knowledge, networking, and engaging in industry forums.

Web Design and DevelopmentTasks:

• Assess the current PVS website and identify improvement areas.
• Design and develop updated web pages for better user experience and navigation.
• Ensure mobile responsiveness and cross-platform compatibility.
• Implement basic SEO strategies to improve visibility.

Deliverables:

• Updated website prototype with proposed design enhancements.
• Functional, mobile-responsive web pages.
• SEO-optimized site structure and content.

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Software Development and TestingTasks:

• Review the existing PVS app and identify areas for improvement.
• Develop new features based on company requirements.
• Perform debugging and quality assurance testing.
• Document testing results and suggest optimizations.

Deliverables:

• A functional version of the updated app.
• Detailed report on debugging, testing, and improvements.
• Technical documentation for future maintenance.

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Educational TechnologiesTasks:

• Research educational technology tools relevant to PVS’s mission.
• Propose integration strategies for digital learning enhancements.
• Assist in developing interactive educational content.

Deliverables:

• Research report on applicable educational technologies.
• Recommendations for technology integration.
• Sample educational content or interactive prototype.

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Communications and MarketingTasks:

• Assess PVS’s current digital marketing strategies.
• Develop and implement a content marketing plan.
• Enhance social media presence and engagement.
• Create marketing materials to improve brand outreach.

Deliverables:

• Digital marketing strategy document.
• Social media content calendar and sample posts.
• Marketing materials, including graphics, articles, and promotional content.