Website UI / UX Design & Prototype

Our company is rebranding, and launching a more indepth version of our coffee subscription and would like to explore re-designing our current website with a prototype. This will involve: Conducting background research on our existing web application for the product along with the new product features. We are happy to provide a walkthrough and other resources to help bring them up to speed. Identifying key areas of our current website and what areas of focused might return the best results in a redesign. Learning and using various software design tools. We strongly recommend students learn how to use Figma as this is the latest and greatest tool currently available. Creation of a screen by screen UX / UI prototype of a web application which can be used on all major browsers, be mobile friendly and optimized for conversions Conducting UX / UI testing with real potential users potentially involving paper prototypes or other software tools to support this

SEO Writer & Marketer

We are looking for a creative and self-motivated individual to join our team as an SEO writer and marketer. In this role, you will be responsible for researching SEO, optimizing the SEO of our product descriptions, and improving the SEO of our blog posts. You’ll also need to know some basic HTML or CSS to improve the design of the webpages.

Research and Build Out Email Flow Campaigns for The Roasters Pack

The goal of this project is to research and build out email flow campaigns for The Roasters Pack, an ecommerce company. This will involve several different steps for the students, including: - Researching the company's customer base and their preferences. - Developing a strategy for email campaigns that will target different customer segments. - Creating email templates that will be used for the campaigns. - Testing the campaigns and making improvements based on customer feedback. - Researching and implementing best practices for email marketing.

Shopify Website Speed Optimization Project

The main goal for the project is to deep dive into The Roasters Pack's Shopify store website code and improve the website speed. This will involve several different steps for the students, including: - Analyzing the current website code and identifying areas that are impacting the website speed. - Implementing code optimizations to improve website loading times. - Testing the website speed after each optimization to measure the impact. - Researching best practices for Shopify website speed optimization. - Providing recommendations for long-term maintenance of website speed.