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Retail Strategy Consulting
MKTG – 483
Are you a small to mid-sized retailer looking to refresh your current strategy? Do you want a small group of senior-level retail students develop creative solutions to your strategic problems? Students will work in small groups of 2-3 throughout the semester on a challenge you provide them. Along the way, they could gather primary data from your customers and collate secondary data about your industry, analyze the data and then develop a strategic retailing plan along with actionable insights.
Retail Strategy Consulting
MKTG – 483
Are you a small to mid-sized retailer looking to refresh your current strategy? Do you want a small group of senior-level retail students develop creative solutions to your strategic problems? Students will work in small groups of 3 throughout the semester on a challenge you provide them. Along the way, they could gather primary data from your customers and collate secondary data about your industry, analyze the data and then develop a strategic retailing plan along with actionable insights.
Work experience
Associate Professor
Montclair State University
Montclair, New Jersey, United States
September 2010 - Current
Associate Professor in the Feliciano School of Business, Department of Marketing